We user MailerLite to create and send our newsletter (once or twice a month).
Responsibilities include:
- Email Campaign Creation: Create and design email campaigns using MailerLite or MailChimp, including newsletters, event invitations, and announcements.
- Audience Management: Maintain and segment email lists, ensuring that the right messages are sent to the appropriate audience groups.
- Content Development: Collaborate with our communications team to develop compelling and relevant content for email campaigns.
- Design and Branding: Ensure that emails are visually appealing and align with our organization’s branding guidelines.
- Scheduling and Deployment: Schedule email campaigns to be sent at optimal times and oversee their deployment.
- Performance Monitoring: Track the performance of email campaigns, including open rates, click-through rates, and conversions. Analyze data and suggest improvements.
- Compliance: Ensure that email campaigns comply with email marketing regulations, including opt-in and opt-out procedures.
A volunteer should have
- Familiarity with email marketing platforms, such as MailerLite or MailChimp.
- Strong communication skills and attention to detail.
- Basic understanding of email marketing best practices.
- Creativity and an eye for design.
- Prior experience with email marketing is a plus but not required.
If you are interested in this position, please email us.